Opportunity overview
NHS England intends to award a 12 month contract to UCAS for the delivery of targeted marketing and recruitment support services to increase awareness of NHS careers and encourage applications and acceptances to nursing and allied health profession (AHP) degree programmes for the 2026/27 recruitment cycle. The contract includes targeted communications, management of NHS health careers webpages, audience segmentation, admissions data insights, and campaign reporting. The award is being made via a Direct Award under Schedule 5, Paragraph 6 of the Procurement Act 2023, as UCAS is uniquely placed to deliver these services through its national higher education admissions platform and is the only supplier with direct access to higher education applicant data.
Awarded to
Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.
UCAS Media Limited
- Published award value
- £533.4k
- Awarded
- 5 Aug 2026
- Award ID
- 1
- Status
- pending
- Identifier
- GB-PPON PQLW-4791-YWWY
- Location
- Cheltenham, UKK13, GL52 3LZ, United Kingdom
Classification
No classification was supplied.
Lots
- Lot 1Value not stated
Documents and notices
- Contract award notice on Find a TenderOpen source ↗