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PROCUREMENT OPPORTUNITY

Welcome to Fife Marketing Campaign

Fife Council · award, contract

Tender information last checkedLast checked 1 Oct 2026, 02:43.

Opportunity overview

Fife Council required to appoint a Contractor with the capability, expertise and creativity to develop and deliver an integrated marketing campaign under the Welcome to Fife brand, to raise awareness of Fife as a visitor destination, increase traffic to the Welcome to Fife website, and to ultimately increase visitor numbers to Fife.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

ALT

Match pending…
Contract value
£332k
Awarded
Not supplied
Contract signed
2 Jun 2026
Award ID
053480-2026-CFM0412-1
Status
active
Location
Glasgow, UK, G37YE, United Kingdom

Classification

  • CPV79340000 — Advertising and marketing services
  • CPV79342000 — Marketing services
  • CPV79342100 — Direct marketing services
  • CPV79413000 — Marketing management consultancy services

Lots

  • Fife Council required to appoint a Contractor with the capability, expertise and creativity to develop and deliver an integrated marketing campaign under the Welcome to Fife brand, to raise awareness of Fife as a visitor destination, increase traffic to the Welcome to Fife website, and to ultimately increase visitor numbers to Fife.Value not stated

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
CFM0412
Status
complete
Main Procurement Category
services
Procurement Method
open
Procurement Method Details
Open procedure
Review Details
Economic operators should approach the contracting authority in the first instance. However, the only formal remedy is to apply to the courts: An economic operator that suffers, or is at risk of suffering, loss or damage attributable to a breach of duty under the Public Contracts (Scotland) Regulations 2015 or the Procurement Reform (Scotland) Act 2014, may bring proceedings in the Sheriff Court or the Court of Session

Legal basis

Id
32014L0024
Scheme
CELEX

Classification

Scheme
CPV
Id
79342000
Description
Marketing services

Covered By

GPA

Lots and requirements

Entry 1
Id
1
Description
Fife Council required to appoint a Contractor with the capability, expertise and creativity to develop and deliver an integrated marketing campaign under the Welcome to Fife brand, to raise awareness of Fife as a visitor destination, increase traffic to the Welcome to Fife website, and to ultimately increase visitor numbers to Fife.
Has Options
Yes
Status
cancelled

Award criteria

Criteria

Criterion 1
Name
Total Quality
Type
quality
Description
60
Criterion 2
Type
price
Description
40

Options

Description
Fife Council may require additional purchases under this contract which have not been specifically detailed in the "specification" however any additional purchases will be in full accordance with the requirements of Regulation 72 of the Public Contract (Scotland) Regulations 2015

Items and delivery

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Scheme
CPV
Id
79342100
Description
Direct marketing services
Entry 2
Scheme
CPV
Id
79340000
Description
Advertising and marketing services
Entry 3
Scheme
CPV
Id
79413000
Description
Marketing management consultancy services
Entry 4
Scheme
CPV
Id
79342000
Description
Marketing services

Delivery locations

Entry 1
Region
UKM72

Delivery Location

Description
Throughout Fife

Buyer, suppliers and contacts

Organisation 1
Name
Fife Council
Id
GB-FTS-2273

Identifier

Legal Name
Fife Council

Address

Street Address
Fife House, North Street
Locality
Glenrothes
Region
UKM72
Postal Code
KY7 5LT
Country Name
United Kingdom

Contact

Name
WENDY WYLIE

Roles

buyer
centralPurchasingBody

Details

Classifications

Entry 1
Scheme
TED_CA_TYPE
Id
REGIONAL_AUTHORITY
Description
Regional or local authority
Entry 2
Scheme
COFOG
Id
01
Description
General public services
Organisation 2
Name
ALT
Id
GB-FTS-182804

Identifier

Legal Name
ALT

Address

Street Address
3 Park Gardens
Locality
Glasgow
Region
UK
Postal Code
G37YE
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 3
Name
Kirkcaldy Sheriff Court
Id
GB-FTS-15152

Identifier

Legal Name
Kirkcaldy Sheriff Court

Address

Street Address
Whytescauseway
Locality
Kirkcaldy
Postal Code
KY1 1XQ
Country Name
United Kingdom

Contact

Roles

reviewBody

Award information

Award 1
Id
053480-2026-CFM0412-1
Status
active

Related lots

1

Suppliers

Supplier 1
Id
GB-FTS-182804
Name
ALT

Contracts and changes

Entry 1
Id
053480-2026-CFM0412-1
Award ID
053480-2026-CFM0412-1
Status
active
Date Signed
3 Jun 2026, 00:00

Value

Amount
332,000
Currency
GBP

Recorded locations

  • Buyer location · Glenrothes · UKM72 · KY7 5LT · United Kingdom
  • Delivery location · UKM72

Notice and amendment history

2 published notice versions reviewed by ProcuraAxis.

2 VERSIONS
  1. 018604-2026tender ·
  2. 053480-2026award, contract ·