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PROCUREMENT OPPORTUNITY

Online experiment to measure attention to video content on a video sharing platform mock-up

Ofcom · Contract details notice on Find a Tender

Tender information last checkedLast checked 5 Oct 2026, 01:04.

Opportunity overview

This contract is for the provision of an online experiment and report which shows the impact that the prominence of a video, within the mock-up of a video sharing platform, has on users’ attention to, engagement with and the ability to recall that content.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

Lumen Research Ltd

Match pending…
Contract value
£41.1k
Awarded
Not supplied
Contract signed
15 Dec 2025
Including VAT
£49.4k
Award ID
1
Status
active
Location
London, UKI31, EC1N 2LL, United Kingdom

Classification

No classification was supplied.

Lots

  • Lot 1Value not stated

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
C20252582
Status
complete
Procurement Method
limited
Procurement Method Details
Below threshold - limited competition

Legal basis

Id
2023/54
Scheme
UKPGA

Lots and requirements

Entry 1
Id
1
Status
complete

Buyer, suppliers and contacts

Organisation 1
Name
Ofcom
Id
GB-PPON-PQQZ-1663-NWMN

Identifier

Scheme
GB-PPON
Id
PQQZ-1663-NWMN

Address

Street Address
Riverside House, 2a Southwark Bridge Road
Locality
London
Postal Code
SE1 9HA
Country
GB
Country Name
United Kingdom
Region
UKI44

Contact

Roles

buyer

Details

Classifications

Entry 1
Scheme
UK_CA_TYPE
Id
publicAuthoritySubCentralGovernment
Description
Public authority - sub-central government
Organisation 2
Name
Lumen Research Ltd
Id
GB-FTS-173359

Address

Street Address
Westgate House, 9 Holborn
Locality
London
Postal Code
EC1N 2LL
Country
GB
Country Name
United Kingdom
Region
UKI31

Contact

Roles

supplier

Details

Scale
sme
Vcse
No

Award information

Award 1
Id
1
Status
active
Main Procurement Category
services

Items

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Scheme
CPV
Id
73110000
Description
Research services

Delivery locations

Entry 1
Region
UK
Country
GB
Country Name
United Kingdom

Suppliers

Supplier 1
Id
GB-FTS-173359
Name
Lumen Research Ltd

Related lots

1

Contracts and changes

Entry 1
Id
1
Award ID
1
Title
Online experiment to measure attention to video content on a video sharing platform mock-up
Status
active
Above Threshold
No
Date Signed
15 Dec 2025, 00:00

Period

Starts
15 Dec 2025, 00:00
Ends
31 Mar 2026, 23:59

Value

Including VAT
49,354.8
Amount
41,129
Currency
GBP

Documents

Entry 1
Id
009415-2026
Document Type
contractNotice
Notice Type
UK7
Description
Contract details notice on Find a Tender
Published
3 Feb 2026, 12:12
Format
text/html

Recorded locations

  • Buyer location · London · UKI44 · SE1 9HA · United Kingdom

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. 009415-2026Contract details notice on Find a Tender ·