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PROCUREMENT OPPORTUNITY

RFI - Casual Gaming for Daily Engagement

BBC (British Broadcasting Corporation) · Preliminary market engagement notice on Find a Tender

Tender information last checkedLast checked 5 Oct 2026, 01:11.

Opportunity overview

The BBC is exploring opportunities to expand its digital portfolio by introducing casual gaming offers for adults that encourage positive daily engagement. These games will offer quick, enjoyable, daily rituals, designed to fit seamlessly into everyday routines. Our ambition is to provide a suite of daily puzzle and casual games that reflect BBC values, are culturally relevant, and foster inclusive, fair play. We want these experiences to be simple to learn yet rewarding, with the potential to evolve over time to include optional social features such as personal progress tracking, streaks, and leaderboards to deepen audience engagement and encourage repeat visits. The BBC would welcome responses to this RFI in order to inform our development of specification and the approach to any potential procurement exercise. Responding to this RFI will allow the BBC to build an understanding of: - the marketplace, both; supplier capabilities to create bespoke casual or puzzle-based games; and White-Label casual or puzzle-based games - indicative costs and timescales - any barriers to implementation of the production/solution - future readiness and roadmaps in this space

Classification

  • CPV92300000 — Entertainment services

Lots

  • Lot 1Value not stated

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
PROC 2026 12 ML
Main Procurement Category
services
Above Threshold
Yes
Status
planning

Legal basis

Id
2023/54
Scheme
UKPGA

Communication

Future Notice Date
1 Sept 2026, 23:59

Lots and requirements

Entry 1
Id
1
Status
planning

Suitability

Sme
Yes

Contract period

Starts
2 Sept 2026, 00:00
Ends
1 Feb 2030, 23:59

Items and delivery

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Scheme
CPV
Id
92300000
Description
Entertainment services

Delivery locations

Entry 1
Region
UK
Country
GB
Country Name
United Kingdom

Planning and budget

Milestones

Entry 1
Id
engagement
Type
engagement
Description
Please refer to the documents. Submissions should be made via the BBC's Tendering Portal: https://bbc.ukp.app.jaggaer.com/web/login.html. Deadline for responses - 14:00 on 24/02/26
Due
24 Feb 2026, 23:59
Status
scheduled

Documents

Entry 1
Id
009346-2026
Document Type
marketEngagementNotice
Notice Type
UK2
Description
Preliminary market engagement notice on Find a Tender
Published
3 Feb 2026, 10:49
Format
text/html

Buyer, suppliers and contacts

Organisation 1
Name
BBC (British Broadcasting Corporation)
Id
GB-PPON-PJRB-3233-GTQL

Identifier

Scheme
GB-PPON
Id
PJRB-3233-GTQL

Address

Street Address
Broadcasting House, Portland Place
Locality
London
Postal Code
W1A 1AA
Country
GB
Country Name
United Kingdom
Region
UKI32

Contact

Roles

buyer

Details

Classifications

Entry 1
Scheme
UK_CA_TYPE
Id
publicAuthoritySubCentralGovernment
Description
Public authority - sub-central government

Recorded locations

  • Buyer location · London · UKI32 · W1A 1AA · United Kingdom
  • Delivery location · UK · United Kingdom

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. 009346-2026Preliminary market engagement notice on Find a Tender ·