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PROCUREMENT OPPORTUNITY

CONCESSION CONTRACT FOR THE PROVISION OF ROADSIDE ADVERTISING

Gloucester City Council · Contract details notice on Find a Tender

Tender information last checkedLast checked 2 Oct 2026, 21:27.

Opportunity overview

The Authority is offering an advertising space concession opportunity to the market (to primarily include roadside and roundabout advertising space). The successful Supplier will manage, operate and generate revenue from the advertising space in return for a payment to the Authority. There exists the opportunity for the successful Supplier to build on the relationships that existed previously with current advertisers and to build new relationships. To the Authority's knowledge all signs have the benefit of all necessary statutory consents, although the successful Supplier will need to check with the Planning service and other relevant authorities prior to commencement, and if necessary, secure necessary consents before proceeding. The Authority's purpose in offering this concessions agreement is to increase the opportunities available to local businesses to promote themselves. The Authority also aims to secure a fixed annual income stream (in return for granting the concession), to support its business promotion and marketing activities and to contribute towards the maintenance of the roundabouts and verges. The contract will be a concessions contract because the Authority will not be paying the successful Supplier to provide the service. The Authority will receive a payment from any advertisement income.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

MARKETING FORCE LIMITED

Match pending…
Contract value
£364.6k
Awarded
Not supplied
Contract signed
13 Apr 2026
Including VAT
£437.5k
Award ID
1
Status
active
Identifier
GB-COH 03744053
Location
Gerrards Cross, UKJ13, SL9 7PZ, United Kingdom

Classification

No classification was supplied.

Lots

  • Lot 1Value not stated

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
PL0003
Status
complete
Procurement Method
open
Procurement Method Details
Below threshold - open competition

Legal basis

Id
2023/54
Scheme
UKPGA

Special regime

concession

Lots and requirements

Entry 1
Id
1
Status
complete

Buyer, suppliers and contacts

Organisation 1
Name
Gloucester City Council
Id
GB-PPON-PPNG-4413-GZXP

Identifier

Scheme
GB-PPON
Id
PPNG-4413-GZXP

Address

Street Address
North Warehouse
Locality
Gloucester
Postal Code
GL1 2FB
Country
GB
Country Name
United Kingdom
Region
UKK13

Contact

Name
John Bessant
Telephone
+447789798976

Roles

buyer

Details

Classifications

Entry 1
Scheme
UK_CA_TYPE
Id
publicAuthoritySubCentralGovernment
Description
Public authority - sub-central government
Organisation 2
Name
MARKETING FORCE LIMITED
Id
GB-COH-03744053

Identifier

Scheme
GB-COH
Id
03744053

Additional Identifiers

Entry 1
Scheme
GB-PPON
Id
PCCX-2519-CXTW

Address

Street Address
13 Donnay Close, Tudor House
Locality
Gerrards Cross
Postal Code
SL9 7PZ
Country
GB
Country Name
United Kingdom
Region
UKJ13

Contact

Roles

supplier

Details

Scale
sme
Vcse
No

Award information

Award 1
Id
1
Status
active
Main Procurement Category
services

Items

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Scheme
CPV
Id
79340000
Description
Advertising and marketing services

Delivery locations

Entry 1
Region
UKC
Country
GB
Country Name
United Kingdom
Entry 2
Region
UKD
Country
GB
Country Name
United Kingdom
Entry 3
Region
UKE
Country
GB
Country Name
United Kingdom
Entry 4
Region
UKF
Country
GB
Country Name
United Kingdom
Entry 5
Region
UKG
Country
GB
Country Name
United Kingdom
Entry 6
Region
UKH
Country
GB
Country Name
United Kingdom
Entry 7
Region
UKI
Country
GB
Country Name
United Kingdom
Entry 8
Region
UKJ
Country
GB
Country Name
United Kingdom
Entry 9
Region
UKK
Country
GB
Country Name
United Kingdom

Suppliers

Supplier 1
Id
GB-COH-03744053
Name
MARKETING FORCE LIMITED

Related lots

1

Contracts and changes

Entry 1
Id
1
Award ID
1
Title
CONCESSION CONTRACT FOR THE PROVISION OF ROADSIDE ADVERTISING
Status
active
Above Threshold
No
Date Signed
14 Apr 2026, 00:00

Period

Starts
14 Apr 2026, 00:00
Ends
31 Mar 2033, 23:59

Value

Including VAT
437,500
Amount
364,583.33
Currency
GBP

Documents

Entry 1
Id
A-14924
Document Type
contractSigned
Description
Signed contract
Format
application/pdf
Entry 2
Id
035023-2026
Document Type
contractNotice
Notice Type
UK7
Description
Contract details notice on Find a Tender
Published
17 Apr 2026, 10:24
Format
text/html

Recorded locations

  • Buyer location · Gloucester · UKK13 · GL1 2FB · United Kingdom

Notice and amendment history

2 published notice versions reviewed by ProcuraAxis.

2 VERSIONS
  1. 023401-2026Contract award notice on Find a Tender ·
  2. 035023-2026Contract details notice on Find a Tender ·