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PROCUREMENT OPPORTUNITY

OHID - Profiles Planning Tool

Department of Health & Social Care · Contract details notice on Find a Tender

Tender information last checkedLast checked 30 Sept 2026, 08:28.

Opportunity overview

Subscription to a planning tool which will enable DHSC to build UK audience profiles and inform campaign and media targeting strategies, which will contribute to better public health outcomes.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

YouGov Plc

Matched by exact name
Contract value
£22.8k
Awarded
Not supplied
Contract signed
28 Aug 2025
Including VAT
£27.3k
Award ID
1
Status
active
Location
London, UKI43, EC1Y 8RT, United Kingdom

Classification

No classification was supplied.

Lots

  • Lot 1Value not stated

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
C375471
Status
complete
Procurement Method
direct
Procurement Method Details
Below threshold - without competition

Legal basis

Id
2023/54
Scheme
UKPGA

Lots and requirements

Entry 1
Id
1
Status
complete

Buyer, suppliers and contacts

Organisation 1
Id
GB-PPON-PMQG-9965-CHZR
Name
Department of Health & Social Care

Roles

buyer

Address

Region
UKI32
Country
GB
Locality
London
Postal Code
SW1H 0EU
Country Name
United Kingdom
Street Address
39 Victoria Street

Details

Classifications

Entry 1
Id
publicAuthorityCentralGovernment
Scheme
UK_CA_TYPE
Description
Public authority - central government

Identifier

Id
PMQG-9965-CHZR
Scheme
GB-PPON

Contact

Organisation 2
Id
GB-FTS-159299
Name
YouGov Plc

Roles

supplier

Address

Region
UKI43
Country
GB
Locality
London
Postal Code
EC1Y 8RT
Country Name
United Kingdom
Street Address
50 Featherstone Street

Details

Vcse
No
Scale
large

Contact

Award information

Award 1
Id
1
Status
active
Main Procurement Category
services

Items

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Id
79310000
Scheme
CPV
Description
Market research services

Suppliers

Supplier 1
Id
GB-FTS-159299
Name
YouGov Plc

Related lots

1

Contracts and changes

Entry 1
Id
1
Title
OHID - Profiles Planning Tool
Status
active
Award ID
1
Date Signed
29 Aug 2025, 00:00
Above Threshold
No

Value

Amount
22,760
Currency
GBP
Including VAT
27,312

Period

Ends
28 Feb 2026, 23:59
Starts
1 Sept 2025, 00:00

Documents

Entry 1
Id
052608-2025
Format
text/html
Notice Type
UK7
Description
Contract details notice on Find a Tender
Document Type
contractNotice
Published
29 Aug 2025, 17:18

Recorded locations

  • Buyer location · London · UKI32 · SW1H 0EU · United Kingdom

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. ocds-h6vhtk-0590d8-2025-08-29T17:18:20+01:00Contract details notice on Find a Tender ·