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PROCUREMENT OPPORTUNITY

2024-747 Meat Foodservice Panel Data requirements

Agriculture and Horticulture Development Board · Tender notice on Find a Tender

Tender information last checkedLast checked 30 Sept 2026, 05:35.

Opportunity overview

Signed contract 27/10/2025 Awarded to Numerator, please see notices: Notice identifier: 2025/S 000-054824 Procurement identifier (OCID): ocds-h6vhtk-055abb published on the 8th September 2025. Also Notice identifier: 2025/S 000-038050 Procurement identifier (OCID): ocds-h6vhtk-055aba Published 8 July 2025, 7:53am Requirement was for: AHDB core Foodservice data requirements 1. The basic measures required will consist of the following as a minimum: • Spend • Servings/packs • Price • Buyer numbers i.e. penetration • Servings/packs per buyer i.e. frequency and volume per trip 2. Data must be split by method including the following as a minimum: • Dine out - Eating in or on the go • Takeaways - Collected or delivered 3. Data must be split by channel (we are open to agencies proposing different channel coding approaches): • Quick service retail e.g. coffee shops, fast food, cafes, bakery/sandwiches • Full service restaurants e.g. restaurants, diners • Pubs and bars • Contract catering e.g. workplace canteens, hospitals, schools etc • Travel & leisure e.g. train, ferries, events etc • Multiples including forecourts e.g. supermarkets, convenience stores etc 4. Data must be split by product type/meal, with the protein identifiable (beef, lamb, pork, chicken, fish, vegetarian, vegan) and key cuts (e.g. steaks, burgers, roasting joints, sausages etc) specified or obvious. A read of meat-free/alternatives is also beneficial. 5. Data must be able to be split by day part and demographics to help analysis 6. It would be beneficial for data to be split by operator for volume estimate purposes

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

NUMERATOR UK LIMITED

Matched by number
Contract value
£250k
Awarded
Not supplied
Contract signed
27 Oct 2025
Including VAT
£300k
Award ID
1
Status
active
Identifier
GB-COH 16341231
Location
London, UKI44, SE1 9LQ, United Kingdom

Classification

  • CPV72316000 — Data analysis services

Lots

  • Lot 1£250k

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
2024-747
Status
complete
Above Threshold
Yes
Procurement Method
open
Main Procurement Category
services
Procurement Method Details
Open procedure

Covered By

GPA

Legal basis

Id
2023/54
Scheme
UKPGA

Expected award period

Ends
10 Sept 2025, 23:59

Tender Period

Ends
11 Aug 2025, 12:00

Enquiry period

Ends
4 Aug 2025, 12:00

Submission terms

Electronic Submission Policy
allowed

Languages

en

Lots and requirements

Entry 1
Id
1
Status
complete
Has Renewal
Yes

Value

Amount
250,000
Currency
GBP
Including VAT
300,000

Renewal

Description
1+1 extensions available

Suitability

Sme
Yes

Award criteria

Criteria

Criterion 1
Name
Cost/Price
Type
cost
Description
20%

Numbers

Entry 1
Number
20
Weight
percentageExact
Criterion 2
Name
Technical/Quality
Type
quality
Description
80%

Numbers

Entry 1
Number
80
Weight
percentageExact

Contract period

Ends
31 Dec 2028, 23:59
Starts
1 Jan 2026, 00:00
Max Extent Date
31 Dec 2030, 23:59

Selection criteria

Criteria

Criterion 1
Type
economic
Description
As per specification documents
Criterion 2
Type
technical
Description
As per specification documents

Items and delivery

Item 1
Id
1
Related Lot
1

Delivery locations

Entry 1
Region
UK
Country
GB
Country Name
United Kingdom

Additional Classifications

Entry 1
Id
72316000
Scheme
CPV
Description
Data analysis services

Published documents

Entry 1
Id
conflictOfInterest
Description
Not published
Document Type
conflictOfInterest
Entry 2
Id
038050-2025
Format
text/html
Notice Type
UK4
Description
Tender notice on Find a Tender
Document Type
tenderNotice
Published
8 Jul 2025, 07:53

Planning and budget

No Engagement Notice Rationale
Not enough time and also know this is a very limited market due to the data requirements needed by AHDB.

Buyer, suppliers and contacts

Organisation 1
Id
GB-PPON-PBHX-8363-MBBV
Name
Agriculture and Horticulture Development Board

Roles

buyer

Address

Region
UKG13
Country
GB
Locality
Coventry
Postal Code
CV3 4PE
Country Name
United Kingdom
Street Address
Middlemarch Business Park, Siskin Parkway East

Details

Classifications

Entry 1
Id
publicAuthorityCentralGovernment
Scheme
UK_CA_TYPE
Description
Public authority - central government

Identifier

Id
PBHX-8363-MBBV
Scheme
GB-PPON

Contact

Name
Sarah Waters
Organisation 2
Id
GB-COH-16341231
Name
NUMERATOR UK LIMITED

Roles

supplier

Address

Region
UKI44
Country
GB
Locality
London
Postal Code
SE1 9LQ
Country Name
United Kingdom
Street Address
South Bank Central

Details

Vcse
No
Scale
sme
Sheltered Workshop
No
Public Service Mission Organization
No

Identifier

Id
16341231
Scheme
GB-COH

Contact

Additional Identifiers

Entry 1
Id
PTDD-8275-GMJZ
Scheme
GB-PPON

Award information

Award 1
Id
1
Status
active
Main Procurement Category
services

Items

Item 1
Id
1
Related Lot
1

Delivery locations

Entry 1
Region
UK
Country
GB
Country Name
United Kingdom

Additional Classifications

Entry 1
Id
71620000
Scheme
CPV
Description
Analysis services

Suppliers

Supplier 1
Id
GB-COH-16341231
Name
NUMERATOR UK LIMITED

Related lots

1

Contracts and changes

Entry 1
Id
1
Title
Meat Foodservice Data requirements
Status
active
Award ID
1
Date Signed
27 Oct 2025, 00:00
Has Renewal
Yes
Above Threshold
Yes
No Agreed Metrics Rationale
Under £5million including VAT KPIs will be set before the contract starts but do not need to be advertised due to not being over the £5million ruling.

Value

Amount
250,000
Currency
GBP
Including VAT
300,000

Period

Ends
1 Jan 2029, 23:59
Starts
1 Jan 2026, 00:00
Max Extent Date
1 Jan 2030, 23:59

Renewal

Description
3 year initial contract plus 1+1 extension options

Documents

Entry 1
Id
068795-2025
Format
text/html
Notice Type
UK7
Description
Contract details notice on Find a Tender
Document Type
contractNotice
Published
28 Oct 2025, 09:42

Recorded locations

  • Buyer location · Coventry · UKG13 · CV3 4PE · United Kingdom
  • Delivery location · UK · United Kingdom

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. ocds-h6vhtk-055aba-2025-10-28T09:42:06ZTender notice on Find a Tender ·