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PROCUREMENT OPPORTUNITY

Digital Advertising Agency Services

Arts University Bournemouth · Contract details notice on Find a Tender

Tender information last checkedLast checked 2 Oct 2026, 14:46.

Opportunity overview

Digital Advertising Agency to develop, implement, and manage our digital advertising strategies. The primary objectives are: Enhancing brand visibility Driving student recruitment across all levels Effectively promoting the University's diverse range of courses and programmes Agency / Third-Party Spend: £300,000 × 3 years + 1 year + 1 year = £1,500,000 This amount is based on third-party advertising spend, which is variable and not fixed. The spend will be reimbursed directly by AUB to the supplier. In addition, the supplier will receive a commission on this spend, calculated at an agreed rate.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

HYBRID NEWS LIMITED

Matched by number
Published award value
Value not stated
Awarded
Not supplied
Contract signed
3 Dec 2025
Award ID
1
Status
active
Identifier
GB-COH 06993551
Location
Bristol, UKK11, BS1 4HX, United Kingdom

Classification

No classification was supplied.

Lots

  • Lot 1Value not stated

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
ocds-h6vhtk-055317
Status
complete
Procurement Method
selective
Procurement Method Details
Competitive flexible procedure

Legal basis

Id
2023/54
Scheme
UKPGA

Lots and requirements

Entry 1
Id
1
Status
complete

Published documents

Entry 1
Id
conflictOfInterest
Document Type
conflictOfInterest
Description
Not published

Buyer, suppliers and contacts

Organisation 1
Name
Arts University Bournemouth
Id
GB-PPON-PVCG-5182-VTDJ

Identifier

Scheme
GB-PPON
Id
PVCG-5182-VTDJ

Address

Street Address
7 Fern Barrow, Wallisdown
Locality
Poole
Postal Code
BH125HH
Country
GB
Country Name
United Kingdom
Region
UKK24

Contact

Roles

buyer

Details

Classifications

Entry 1
Scheme
UK_CA_TYPE
Id
publicAuthoritySubCentralGovernment
Description
Public authority - sub-central government
Organisation 2
Name
HYBRID NEWS LIMITED
Id
GB-COH-06993551

Identifier

Scheme
GB-COH
Id
06993551

Additional Identifiers

Entry 1
Scheme
GB-PPON
Id
PCJL-7563-YRGZ

Address

Street Address
46-48 Queen Charlotte Street
Locality
Bristol
Postal Code
BS1 4HX
Country
GB
Country Name
United Kingdom
Region
UKK11

Contact

Roles

supplier

Details

Scale
sme
Vcse
No
Public Service Mission Organization
No
Sheltered Workshop
No

Award information

Award 1
Id
1
Status
active
Main Procurement Category
services

Items

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Scheme
CPV
Id
79341200
Description
Advertising management services

Delivery locations

Entry 1
Region
UKC
Country
GB
Country Name
United Kingdom
Entry 2
Region
UKD
Country
GB
Country Name
United Kingdom
Entry 3
Region
UKE
Country
GB
Country Name
United Kingdom
Entry 4
Region
UKF
Country
GB
Country Name
United Kingdom
Entry 5
Region
UKG
Country
GB
Country Name
United Kingdom
Entry 6
Region
UKH
Country
GB
Country Name
United Kingdom
Entry 7
Region
UKI
Country
GB
Country Name
United Kingdom
Entry 8
Region
UKJ
Country
GB
Country Name
United Kingdom
Entry 9
Region
UKK
Country
GB
Country Name
United Kingdom

Suppliers

Supplier 1
Id
GB-COH-06993551
Name
HYBRID NEWS LIMITED

Related lots

1

Contracts and changes

Entry 1
Id
1
Award ID
1
Title
Digital Advertising Agency Services
Status
active
Has Renewal
Yes
Above Threshold
Yes
Date Signed
3 Dec 2025, 00:00

Period

Starts
30 Jan 2026, 00:00
Ends
30 Jan 2029, 23:59
Max Extent Date
30 Jan 2031, 23:59

Renewal

Description
3 years + 1 year + 1 year

Value

Including VAT
1,800,000
Currency
GBP

Agreed Metrics

Entry 1
Id
1
Title
KPI Achievement Rate
Description
- Target: 80% of campaigns to meet or exceed specific campaigns KPIs - Benchmark: Benchmark: 75%+

Observations

Entry 1
Id
frequency

Period

Duration In Months
3
Entry 2
Id
2
Title
Engagement Rate
Description
- Target: Average engagement rate of 2.5%+ - Benchmark: Benchmark: 1.5%+

Observations

Entry 1
Id
frequency

Period

Duration In Months
3
Entry 3
Id
3
Title
Response Time
Description
- Target: Responses within 2 working days. Please note for Clearing , we would need a more hands on quick response as there will be changes to campaigns . - Benchmark: Benchmark: 90% within SLA Note: During high-priority periods such as Clearing, the supplier is expected to provide rapid response and campaign adjustment support beyond standard SLA expectations.

Observations

Entry 1
Id
frequency

Period

Duration In Months
3

Documents

Entry 1
Id
038610-2026
Document Type
contractNotice
Notice Type
UK7
Description
Contract details notice on Find a Tender
Published
28 Apr 2026, 14:03
Format
text/html

Recorded locations

  • Buyer location · Poole · UKK24 · BH125HH · United Kingdom

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. 038610-2026Contract details notice on Find a Tender ·