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PROCUREMENT OPPORTUNITY

Antenatal and Postnatal Baby Feeding Support service

London Borough of Hounslow · Contract award notice on Find a Tender

Tender information last checkedLast checked 30 Sept 2026, 01:10.

Opportunity overview

This notice relates to the process set out in Regulation 10(9) of The Health Care Services (Provider Selection Regime) Regulations 2023. Following the completion of a standstill period at midnight on the TBC 2025 London Borough of Hounslow intend to appoint Chelsea and Westminster Hospital NHS Foundation Trust, via the West Middlesex University Hospital, to lead the provision of Antenatal and Postnatal Baby Feeding Support Service in Hounslow for 12 months delivering a range of Local Authority commissioned infant feeding support services to support delivery of these objectives and priorities: · Reduce the maximum number of hours between any two postnatal infant feeding drop-ins by more than half, to a maximum of 24 hours; · Increase the provision of out-of-hours postnatal drop-in sessions by 200% to allow for increased attendance from mums who are not comfortable speaking English, families with limited transport options, working families etc.; · Increase the number of postnatal drop-in sessions in or within walking distance of Core20 areas to ensure breastfeeding support provision for families from the most deprived backgrounds; · Reduce the number of families presenting at A&E with babies under 28 days old with feeding issues by establishing a daily coverage of a postnatal drop-in offer. Services to be delivered as part of the contract: Since 2022, the Infant Feeding Team working from West Middlesex University Hospital in Hounslow, part of Chelsea and Westminster NHS Trust, have been delivering antenatal classes and postnatal baby feeding support drop-ins. This work is mandated by the Start for Life and Family Hubs project, which resources the service via the Infant Feeding strand. Project delivery is for a fixed term within the scope of the Family Hubs project to supplement the cost of the delivery of the Start for Life objectives, including the Family Hubs minimum and go further standards, and the Hounslow Baby Feeding Plan objectives. In Hounslow we have high breastfeeding initiation rates, which have seen an increase since 2022 and continue to increase over the past year. In Q3 of 2023/24, the breastfeeding initiation rate in Hounslow was 93%. Despite this high rate of mums wishing to breastfeed their babies, there is a drop off in the rates of breastfeeding at 6-8 weeks. In Q2 of 2023/24, the breastfeeding rate at 6-8 weeks in Hounslow was 61%. This decrease of 32% indicates that although almost all mums try breastfeeding, around a third of them stop breastfeeding before they want to and before the WHO recommends. The central government Departments for Education and for Health and Social Care have pledged to continue to fund the Family Hubs programme for another 12 months, giving us opportunity to continue current provision, and focus on the postnatal period to address the drop-off. The current postnatal infant feeding drop-in offer is made up of seven drop-in sessions, including four NCT Baby Cafés and three maternity infant feeding team drop-ins. The current maximum number of hours between any two drop-in session totals 47 hours. This is between Monday's infant feeding team drop-in and Wednesday's NCT Baby Café.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

Classification

No classification was supplied.

Lots

  • Lot 1Value not stated

Documents and notices

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
ocds-h6vhtk-050cdd
Status
complete
Procurement Method
direct
Procurement Method Details
Below threshold - without competition

Legal basis

Id
2023/54
Scheme
UKPGA

Lots and requirements

Entry 1
Id
1
Status
complete

Buyer, suppliers and contacts

Organisation 1
Id
GB-PPON-PQYY-1684-DYLV
Name
London Borough of Hounslow

Roles

buyer

Address

Region
UKI75
Country
GB
Locality
Hounslow, London
Postal Code
TW3 3EB
Country Name
United Kingdom
Street Address
Hounslow House, 7 Bath Road

Details

Classifications

Entry 1
Id
publicAuthoritySubCentralGovernment
Scheme
UK_CA_TYPE
Description
Public authority - sub-central government

Identifier

Id
PQYY-1684-DYLV
Scheme
GB-PPON

Contact

Organisation 2
Id
GB-FTS-30089
Name
Chelsea and Westminster Hospital NHS Foundation Trust

Roles

supplier

Address

Region
UKI33
Country
GB
Locality
London
Postal Code
SW10 9NH
Country Name
United Kingdom
Street Address
369 Fulham Road

Details

Vcse
No
Scale
large

Contact

Award information

Award 1
Id
1
Date
27 Mar 2025, 00:00
Title
Antenatal and Postnatal Baby Feeding Support service
Status
active
Above Threshold
No
Main Procurement Category
services

Items

Item 1
Id
1
Related Lot
1

Delivery locations

Entry 1
Region
UKI75
Country
GB
Country Name
United Kingdom

Additional Classifications

Entry 1
Id
85323000
Scheme
CPV
Description
Community health services

Value

Amount
144,000
Currency
GBP
Including VAT
172,800

Documents

Entry 1
Id
018991-2025
Format
text/html
Notice Type
UK6
Description
Contract award notice on Find a Tender
Document Type
awardNotice
Published
6 May 2025, 10:26

Suppliers

Supplier 1
Id
GB-FTS-30089
Name
Chelsea and Westminster Hospital NHS Foundation Trust

Milestones

Entry 1
Id
1
Type
futureSignatureDate
Status
scheduled
Due
15 May 2025, 23:59

Related lots

1

Contract period

Ends
2 May 2026, 23:59
Starts
19 May 2025, 00:00

Recorded locations

  • Buyer location · Hounslow, London · UKI75 · TW3 3EB · United Kingdom

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. ocds-h6vhtk-050cdd-2025-05-06T10:26:57+01:00Contract award notice on Find a Tender ·