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PROCUREMENT OPPORTUNITY

ID 5584876 - TEO - Contingency Campaign Advertising Contract

The Executive Office · compiled

Tender information last checkedLast checked 29 Sept 2026, 22:13.

Opportunity overview

TEO - Contingency Campaign Advertising Contract The Executive Information Service, hereby referred to as ‘the Buyer’ wishes to appoint a full-service advertising agency to develop and deliver mass media advertising campaigns and related services in the event of a significant emergency that threatens to have a wide reaching and/or prolonged impact on the citizens of Northern Ireland. The Contractor will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences. The detail of any campaign will depend on the circumstances however the overarching objectives of any public information advertising campaign will be: • To increase public awareness of the emergency/issue and to provide them with the information they need to stay safe • To communicate NI Executive’s decisions in relation to the emergency/issue. • To minimise misunderstanding, rumours and misinformation. • To ensure that messages are disseminated in a timely, targeted and consistent manner. • To target specific audiences and stakeholders with key information. • To encourage the public/stakeholders to take any necessary actions. Note, these are typical of the type of services which will be required for work commissioned under this Contract. The Buyer has endeavoured to be as accurate as possible, however the actual requirement for work to be carried out will be further defined during the lifetime of the Contract.

Classification

  • CPV79341000 — Advertising services
  • CPV79340000 — Advertising and marketing services
  • CPV79341200 — Advertising management services
  • CPV79341400 — Advertising campaign services

Lots

  • TEO - Contingency Campaign Advertising Contract The Executive Information Service, hereby referred to as ‘the Buyer’ wishes to appoint a full-service advertising agency to develop and deliver mass media advertising campaigns and related services in the event of a significant emergency that threatens to have a wide reaching and/or prolonged impact on the citizens of Northern Ireland. The Contractor will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences. The detail of any campaign will depend on the circumstances however the overarching objectives of any public information advertising campaign will be: • To increase public awareness of the emergency/issue and to provide them with the information they need to stay safe • To communicate NI Executive’s decisions in relation to the emergency/issue. • To minimise misunderstanding, rumours and misinformation. • To ensure that messages are disseminated in a timely, targeted and consistent manner. • To target specific audiences and stakeholders with key information. • To encourage the public/stakeholders to take any necessary actions. Note, these are typical of the type of services which will be required for work commissioned under this Contract. The Buyer has endeavoured to be as accurate as possible, however the actual requirement for work to be carried out will be further defined during the lifetime of the Contract. Additional information: As the implementation of this Contract will be driven by factors outside the control of The Executive Office, no guarantees can be given about the volume or value of the Contract used in any given year or during the Contract lifetime.. . In the event of a significant emergency, and where the contract is activated the value of this contract is up to £3,000,000. As the value of this contract is difficult to define, there may be a requirement to increase the contract value providing any requirement falls within the scale and scope of this contract. However, if the contract is not activated then the annual spend will be £1,000.£3m

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
ocds-h6vhtk-04e620
Status
active
Has Recurrence
No
Review Details
CPD will comply with the Public Contracts Regulations 2015 and, where appropriate, will incorporate a standstill period (i.e. a minimum of 10 calendar days) at the point information on the award of contract is communicated to tenderers. That notification will provide full information on the award decision. This provides time for the unsuccessful tenderers to challenge the award decision before the contract is entered into.
Procurement Method
open
Main Procurement Category
services
Procurement Method Details
Open procedure

Covered By

GPA

Bid Opening

Date
16 Apr 2025, 15:30
Description
Only CPD Procurement Staff with access to the project on eTendersNI.

Legal basis

Id
32014L0024
Scheme
CELEX

Expected award period

Starts
16 Apr 2025, 15:30

Tender Period

Ends
16 Apr 2025, 15:00

Contract terms

Has Electronic Payment
Yes
Electronic Invoicing Policy
allowed

Classification

Id
79341000
Scheme
CPV
Description
Advertising services

Submission terms

Languages

en

Bid Validity Period

Ends
15 Jul 2025, 23:59

Submission Method

electronicSubmission
written

Selection criteria

Criteria

Criterion 1
Type
suitability
Description
Candidates will be assessed in accordance with Regulation 58 of the Public Contract Regulations 2015 as set out in the Information Memorandum. A selection process will also be used to identify economic operators, who having submitted a response to the Selection Questionnaire, sufficiently demonstrate to the Department’s satisfaction the appropriate technical and professional ability, economic, financial and legal standing to meet the requirements of the contract.

Applies To

supplier

Lots and requirements

Entry 1
Id
1
Status
active
Has Options
No
Has Renewal
Yes
Description
TEO - Contingency Campaign Advertising Contract The Executive Information Service, hereby referred to as ‘the Buyer’ wishes to appoint a full-service advertising agency to develop and deliver mass media advertising campaigns and related services in the event of a significant emergency that threatens to have a wide reaching and/or prolonged impact on the citizens of Northern Ireland. The Contractor will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences. The detail of any campaign will depend on the circumstances however the overarching objectives of any public information advertising campaign will be: • To increase public awareness of the emergency/issue and to provide them with the information they need to stay safe • To communicate NI Executive’s decisions in relation to the emergency/issue. • To minimise misunderstanding, rumours and misinformation. • To ensure that messages are disseminated in a timely, targeted and consistent manner. • To target specific audiences and stakeholders with key information. • To encourage the public/stakeholders to take any necessary actions. Note, these are typical of the type of services which will be required for work commissioned under this Contract. The Buyer has endeavoured to be as accurate as possible, however the actual requirement for work to be carried out will be further defined during the lifetime of the Contract. Additional information: As the implementation of this Contract will be driven by factors outside the control of The Executive Office, no guarantees can be given about the volume or value of the Contract used in any given year or during the Contract lifetime.. . In the event of a significant emergency, and where the contract is activated the value of this contract is up to £3,000,000. As the value of this contract is difficult to define, there may be a requirement to increase the contract value providing any requirement falls within the scale and scope of this contract. However, if the contract is not activated then the annual spend will be £1,000.

Value

Amount
3,000,000
Currency
GBP

Renewal

Description
The Contract will be for an initial period of three years followed by two optional extension periods of one year each.

Contract period

Duration In Days
1,080

Submission terms

Variant Policy
notAllowed

Items and delivery

Item 1
Id
1
Related Lot
1

Delivery locations

Entry 1
Region
UKN0

Additional Classifications

Entry 1
Id
79340000
Scheme
CPV
Description
Advertising and marketing services
Entry 2
Id
79341400
Scheme
CPV
Description
Advertising campaign services
Entry 3
Id
79341200
Scheme
CPV
Description
Advertising management services

Published documents

Entry 1
Id
economic2
Document Type
economicSelectionCriteria
Entry 2
Id
technical2
Document Type
technicalSelectionCriteria

Buyer, suppliers and contacts

Organisation 1
Id
GB-FTS-138926
Name
The Executive Office

Roles

buyer

Address

Region
UK
Locality
BELFAST
Postal Code
BT4 3TT
Country Name
United Kingdom
Street Address
Stormont Castle, Stormont Estate

Details

Classifications

Entry 1
Id
BODY_PUBLIC
Scheme
TED_CA_TYPE
Description
Body governed by public law
Entry 2
Id
01
Scheme
COFOG
Description
General public services

Identifier

Legal Name
The Executive Office

Contact

Organisation 2
Id
GB-FTS-20217
Name
The UK does not have any such bodies with responsibility for appeal/mediation procedures. Instead; any challenges are dealt with by the High Court, Commercial Division, to which proceedings may be issued regarding alleged breaches of the PCR 2015 as amended.

Roles

reviewBody

Address

Locality
Belfast
Country Name
United Kingdom

Identifier

Legal Name
The UK does not have any such bodies with responsibility for appeal/mediation procedures. Instead; any challenges are dealt with by the High Court, Commercial Division, to which proceedings may be issued regarding alleged breaches of the PCR 2015 as amended.

Recorded locations

  • Buyer location · BELFAST · UK · BT4 3TT · United Kingdom
  • Delivery location · UKN0

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. ocds-h6vhtk-04e620-2025-02-21T11:31:24Zcompiled ·