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PROCUREMENT OPPORTUNITY

PE0566 - Marketing Framework

Peabody Trust · award, contract

Tender information last checkedLast checked 5 Oct 2026, 08:59.

Opportunity overview

The Peabody New Homes team has a large portfolio of award-winning homes and are dedicated to finding buyers a home that is more than just a place to live through Shared Ownership, Private Sale and London Living Rent across London and the Home Counties. Peabody has a track record of delivering exceptional homes across London and south east England and are the third largest housebuilder in London, behind only Berkeley and Barratt. We are committed to delivering some 6,600 homes by 2029 across multiple development projects. We are seeking to establish a 4 Lot Framework to provide marketing services to support the marketing and sale of our developments. The lot structure is broken down as follows: Lot 1 - 3D Modelmakers, Lot 2 - CGI and 3D Visualisation, Lot 3 - Signage, Lot 4 - Marketing suites.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

Cityscape Digital Limited

Matched by exact name
Shared contract value
£2m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 5 awarded suppliers
Award ID
000483-2026-1
Status
active
Identifier
04303751
Location
London, England,, UK, SE1 2DD, United Kingdom

F10 STUDIOS LIMITED

Match pending…
Shared contract value
£2m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 5 awarded suppliers
Award ID
000483-2026-1
Status
active
Identifier
06637758
Location
Hove, UK, BN3 5NF, United Kingdom

TIDYWORK STUDIO LTD

Matched by exact name
Shared contract value
£2m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 5 awarded suppliers
Award ID
000483-2026-1
Status
active
Identifier
14278482
Location
Epping, England,, UK, CM16 4BD, United Kingdom

VMIStudio Ltd

Match pending…
Shared contract value
£2m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 5 awarded suppliers
Award ID
000483-2026-1
Status
active
Identifier
09416835
Location
Norfolk, United Kingdom, UK, NR1 1RY, United Kingdom

White Chalk CGI Ltd

Matched by exact name
Shared contract value
£2m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 5 awarded suppliers
Award ID
000483-2026-1
Status
active
Identifier
10449571
Location
Warwickshire, England,, UK, CV37 9NP, United Kingdom

Contour Direct Ltd

Matched by exact name
Shared contract value
£750k
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 3 awarded suppliers
Award ID
000483-2026-2
Status
active
Identifier
03120064
Location
Greenford, UK, UB6 8XU, United Kingdom

LAVASTAR SIGNS LIMITED

Matched by exact name
Shared contract value
£750k
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 3 awarded suppliers
Award ID
000483-2026-2
Status
active
Identifier
09589755
Location
Farnham, UK, GU9 7SS, United Kingdom

Service Graphics Limited

Match pending…
Shared contract value
£750k
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 3 awarded suppliers
Award ID
000483-2026-2
Status
active
Identifier
00551336
Location
London, England,, UK, EC1N 8AS, United Kingdom

Contour Direct Ltd

Matched by exact name
Shared contract value
£4.5m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 3 awarded suppliers
Award ID
000483-2026-3
Status
active
Identifier
03120064
Location
Greenford, Middlesex, UK, UB6 8XU, United Kingdom

Focus Agency Group Ltd

Matched by exact name
Shared contract value
£4.5m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 3 awarded suppliers
Award ID
000483-2026-3
Status
active
Identifier
03378775
Location
Feering,, UK, CO5 9SE, United Kingdom

Service Graphics Limited

Match pending…
Shared contract value
£4.5m
Awarded
Not supplied
Contract signed
9 Oct 2025
Suppliers
One of 3 awarded suppliers
Award ID
000483-2026-3
Status
active
Identifier
00551336
Location
London, UK, EC1N 8AS, United Kingdom

Classification

  • CPV34928470 — Signage
  • CPV34999400 — Scale models
  • CPV48322000 — Graphics software package
  • CPV79342000 — Marketing services

Lots

  • 3D ModelmakersValue not stated
  • CGI and 3D VisualisationValue not stated
  • SignageValue not stated
  • Marketing SuitesValue not stated

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
ocds-h6vhtk-04e3b3
Status
complete
Main Procurement Category
services
Procurement Method
selective
Procurement Method Details
Restricted procedure

Legal basis

Id
32014L0024
Scheme
CELEX

Classification

Scheme
CPV
Id
79342000
Description
Marketing services

Covered By

GPA

Lots and requirements

Entry 1
Id
1
Title
3D Modelmakers
Description
Peabody have an ambitious sales programme over the next four years and require the support of experienced modelmakers to plan, design, build and install 3D models of small to large schemes. If required, cross collaboration with other suppliers will be essential to ensure overall effective delivery to Peabody. This will provide added value for prospective buyers and will be used as a practical selling tool to showcase the available/ sold homes, scheme unique selling points and the immediate surrounding area. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/M5R2U2P6D7
Has Options
No
Status
cancelled

Award criteria

Criteria

Criterion 1
Name
Quality
Type
quality
Description
60
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Name
Price
Type
cost
Description
35
Entry 2
Id
Lot 2
Title
CGI and 3D Visualisation
Description
We require the support of experienced CGI and interactive visualisation providers to produce photorealistic virtual visualisation and exceptional interactive systems that bridge the gap between physical and digital customer experiences.
Has Options
No
Status
cancelled

Award criteria

Criteria

Criterion 1
Name
Quality
Type
quality
Description
60
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
35
Entry 3
Id
Lot 3
Title
Signage
Description
We require the support of experienced sign manufacturing and installation suppliers to produce high quality signage at new build development locations to support sales.
Has Options
No
Status
cancelled

Award criteria

Criteria

Criterion 1
Name
Quality
Type
quality
Description
60
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
35
Entry 4
Id
Lot 4
Title
Marketing Suites
Description
We require the support of experienced marketing suite designers to plan, design, install and dress our sales and marketing suites. Ability to design and deliver (Cat A & Cat B) marketing suites for in-build residential & commercial units plus bespoke standalone marketing suites is required. Collaborative working with other suppliers is essential to ensure effective delivery. Marketing suites should provide practical selling spaces that showcase the available products and homes, stand out from competitor schemes using the scheme’s brand, and resonate with our target demographic, adding value to the customer journey for prospective buyers.
Has Options
No
Status
cancelled

Award criteria

Criteria

Criterion 1
Name
Quality
Type
quality
Description
60
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
35

Items and delivery

Item 1
Id
1
Related Lot
1

Additional Classifications

Entry 1
Scheme
CPV
Id
34999400
Description
Scale models

Delivery locations

Entry 1
Region
UK

Delivery Location

Description
UNITED KINGDOM
Item 2
Id
Lot 2
Related Lot
Lot 2

Additional Classifications

Entry 1
Scheme
CPV
Id
48322000
Description
Graphics software package

Delivery locations

Entry 1
Region
UK

Delivery Location

Description
UNITED KINGDOM
Item 3
Id
Lot 3
Related Lot
Lot 3

Additional Classifications

Entry 1
Scheme
CPV
Id
34928470
Description
Signage

Delivery locations

Entry 1
Region
UK

Delivery Location

Description
UNITED KINGDOM
Item 4
Id
Lot 4
Related Lot
Lot 4

Additional Classifications

Entry 1
Scheme
CPV
Id
79342000
Description
Marketing services

Delivery locations

Entry 1
Region
UK

Delivery Location

Description
UNITED KINGDOM

Buyer, suppliers and contacts

Organisation 1
Name
Peabody Trust
Id
GB-FTS-53586

Identifier

Legal Name
Peabody Trust

Address

Street Address
45 Westminster Bridge Road
Locality
London
Region
UK
Postal Code
SE1 7JB
Country Name
United Kingdom

Contact

Name
Damon Pickard
Telephone
+44 2070214444

Roles

buyer

Details

Classifications

Entry 1
Scheme
TED_CA_TYPE
Id
BODY_PUBLIC
Description
Body governed by public law
Entry 2
Scheme
COFOG
Id
06
Description
Housing and community amenities
Organisation 2
Name
Cityscape Digital Limited
Id
GB-FTS-170532

Identifier

Legal Name
Cityscape Digital Limited
Id
04303751

Address

Street Address
Printworks House,, 7 Bermondsey Street,
Locality
London, England,
Region
UK
Postal Code
SE1 2DD
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 3
Name
Contour Direct Ltd
Id
GB-FTS-170533

Identifier

Legal Name
Contour Direct Ltd
Id
03120064

Address

Street Address
Unit 40, Metropolitan Park
Locality
Greenford
Region
UK
Postal Code
UB6 8XU
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 4
Name
Contour Direct Ltd
Id
GB-FTS-170534

Identifier

Legal Name
Contour Direct Ltd
Id
03120064

Address

Street Address
Unit 40, Metropolitan Park,
Locality
Greenford, Middlesex
Region
UK
Postal Code
UB6 8XU
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 5
Name
White Chalk CGI Ltd
Id
GB-FTS-170535

Identifier

Legal Name
White Chalk CGI Ltd
Id
10449571

Address

Street Address
13 The Courtyard Timothys Bridge Road,, Stratford Upon Avon,
Locality
Warwickshire, England,
Region
UK
Postal Code
CV37 9NP
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 6
Name
F10 STUDIOS LIMITED
Id
GB-FTS-170536

Identifier

Legal Name
F10 STUDIOS LIMITED
Id
06637758

Address

Street Address
21 Portland Avenue,
Locality
Hove
Region
UK
Postal Code
BN3 5NF
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 7
Name
VMIStudio Ltd
Id
GB-FTS-170537

Identifier

Legal Name
VMIStudio Ltd
Id
09416835

Address

Street Address
54 Thorpe Road, Norwich,
Locality
Norfolk, United Kingdom
Region
UK
Postal Code
NR1 1RY
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 8
Name
TIDYWORK STUDIO LTD
Id
GB-FTS-170538

Identifier

Legal Name
TIDYWORK STUDIO LTD
Id
14278482

Address

Street Address
Suite 2, Premier House,, 141 High Street,
Locality
Epping, England,
Region
UK
Postal Code
CM16 4BD
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 9
Name
LAVASTAR SIGNS LIMITED
Id
GB-FTS-170539

Identifier

Legal Name
LAVASTAR SIGNS LIMITED
Id
09589755

Address

Street Address
Star House 6 Riverside Business Park,, Dogflud Way,, Farnham, Surrey, England,
Locality
Farnham
Region
UK
Postal Code
GU9 7SS
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 10
Name
Service Graphics Limited
Id
GB-FTS-170540

Identifier

Legal Name
Service Graphics Limited
Id
00551336

Address

Street Address
1 Onslow Street,
Locality
London, England,
Region
UK
Postal Code
EC1N 8AS
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 11
Name
Focus Agency Group Ltd
Id
GB-FTS-170541

Identifier

Legal Name
Focus Agency Group Ltd
Id
03378775

Address

Street Address
Erskine House,, Threshelfords Business Park, Inworth Road,
Locality
Feering,
Region
UK
Postal Code
CO5 9SE
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 12
Name
Service Graphics Limited
Id
GB-FTS-170542

Identifier

Legal Name
Service Graphics Limited
Id
00551336

Address

Street Address
1 Onslow Street,
Locality
London
Region
UK
Postal Code
EC1N 8AS
Country Name
United Kingdom

Roles

supplier

Details

Scale
sme
Organisation 13
Name
Royal Courts of Justice
Id
GB-FTS-4500

Identifier

Legal Name
Royal Courts of Justice

Address

Locality
London
Postal Code
WC2A 2LL
Country Name
United Kingdom

Roles

reviewBody

Award information

Award 1
Id
000483-2026-1
Title
3D CGI Visualisation
Status
active

Suppliers

Supplier 1
Id
GB-FTS-170532
Name
Cityscape Digital Limited
Supplier 2
Id
GB-FTS-170535
Name
White Chalk CGI Ltd
Supplier 3
Id
GB-FTS-170536
Name
F10 STUDIOS LIMITED
Supplier 4
Id
GB-FTS-170537
Name
VMIStudio Ltd
Supplier 5
Id
GB-FTS-170538
Name
TIDYWORK STUDIO LTD
Award 2
Id
000483-2026-2
Title
Signage
Status
active

Suppliers

Supplier 1
Id
GB-FTS-170533
Name
Contour Direct Ltd
Supplier 2
Id
GB-FTS-170539
Name
LAVASTAR SIGNS LIMITED
Supplier 3
Id
GB-FTS-170540
Name
Service Graphics Limited
Award 3
Id
000483-2026-3
Title
Marketing Suite
Status
active

Suppliers

Supplier 1
Id
GB-FTS-170534
Name
Contour Direct Ltd
Supplier 2
Id
GB-FTS-170541
Name
Focus Agency Group Ltd
Supplier 3
Id
GB-FTS-170542
Name
Service Graphics Limited

Contracts and changes

Entry 1
Id
000483-2026-1
Award ID
000483-2026-1
Title
3D CGI Visualisation
Status
active
Date Signed
10 Oct 2025, 00:00

Value

Amount
2,000,000
Currency
GBP
Entry 2
Id
000483-2026-2
Award ID
000483-2026-2
Title
Signage
Status
active
Date Signed
10 Oct 2025, 00:00

Value

Amount
750,000
Currency
GBP
Entry 3
Id
000483-2026-3
Award ID
000483-2026-3
Title
Marketing Suite
Status
active
Date Signed
10 Oct 2025, 00:00

Value

Amount
4,500,000
Currency
GBP

Recorded locations

  • Buyer location · London · UK · SE1 7JB · United Kingdom
  • Delivery location · UK

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. 000483-2026award, contract ·