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PROCUREMENT OPPORTUNITY

PL0093 - Project THRIVE

Essex County Council · compiled

Tender information last checkedLast checked 29 Sept 2026, 20:06.

Opportunity overview

Project THRIVE - A research project that will investigate and evaluate a range of initiatives which aim to grow patronage on bus services. Essex County Council (ECC) has been allocated £4.9m in 2023/24 and £4.9m in 2024/25 from Department for Transport (DfT) Bus Service Improvement Plan Plus (BSIP+) funding, this BSIP+ funding will be used to support a range of initiatives that were set out in the Essex Bus Service Improvement Plan. The Thrive research project was originally set out in the Essex County Council Bus Service Improvement Plan 2021-2026 which was published in 2021. The aim of the Thrive research project is to explore what targeted measures may drive growth in market town bus services. This data led project will test a range of initiatives and assess which has the greatest impact on driving passenger growth. ECC must ensure that all funding conditions under the BSIP+ Funding agreement are complied with - As defined in the BSIP Memorandum of Understanding (MoU) : 3.2 The Authority may use the funding to target it on the actions that they – and local operators through their Enhanced Partnership (where relevant) – believe will deliver the best overall outcomes in growing long term patronage, revenues and thus maintaining service levels, whilst maintaining essential social and economic connectivity for local communities. In some places that may involve ensuring existing connections are maintained (either by conventional services or DRT). Elsewhere it might be achieved through increasing the frequency on key corridors or the operating hours of some services whilst reducing others; or reducing fares or introducing new local concessions to open up new markets and revenue. 3.3 The funding must be spent on bus measures. 3.6 The funding should not be used to support generic marketing or advertising costs that are not directly related to specific improvements (such as a fares change, or new services). ECC intend to utilise a minimal SSQ which will assess Potential Supplier Information and Exclusion Grounds. Please Note - Due to the nature of the funding we are unable to provide an estimate of the value per Lot.

Awarded to

Amounts belong to published awards or contracts. Where several suppliers share one value, it is labelled as shared and is not a supplier-specific allocation.

Contract value
£97k
Awarded
Not supplied
Contract signed
19 Jun 2025
Award ID
049746-2025-1
Status
active
Location
Chelmsford, UKH3, CM1 3AR, United Kingdom
Contract value
£160k
Awarded
Not supplied
Contract signed
19 Jun 2025
Award ID
049746-2025-2
Status
active
Location
Chelmsford, UKH3, CM1 3AR, United Kingdom

Classification

  • CPV60112000 — Public road transport services

Lots

  • Route Specific MarketingValue not stated
  • Digital Only PromotionValue not stated
  • Better InformationValue not stated
  • Increased FrequencyValue not stated

Published notice details

Additional information from the published procurement release. Fields appear only when supplied by the source; check the original notice and tender documents before acting.

Scope, procedure and submissions

Id
DN751265
Status
complete
Has Recurrence
No
Procurement Method
open
Main Procurement Category
services
Procurement Method Details
Open procedure

Covered By

GPA

Amendments

Entry 1
Id
1
Description
In light of recent developments with this project, the decision has been taken to push back the tender go Live date to January, instead of Monday 16th December. Please make sure to check the Find a Tender Service for any further updates. If you have any further questions please contact ryan.morley@essex.gov.uk.

Unstructured Changes

Entry 1

Where

Section
DEFAULT

New Value

Old Value

Bid Opening

Date
7 Feb 2025, 12:00
Description
Electronic process - The commercial officer will conduct the opening process via the functionality within the Council's e-sourcing portal, ProContract. No postal responses or any submissions which are issued outside the electronic portal will be accepted.

Address

Street Address
Electronically via the system functionality within the Council's e-tendering system, ProContract

Legal basis

Id
32014L0024
Scheme
CELEX

Lot Details

Maximum Lots Bid Per Supplier
9,999,999

Expected award period

Starts
7 Feb 2025, 12:00

Tender Period

Ends
7 Feb 2025, 12:00

Communication

Future Notice Date
17 Mar 2025, 00:00

Classification

Id
60112000
Scheme
CPV
Description
Public road transport services

Submission terms

Languages

en

Bid Validity Period

Duration In Days
120

Submission Method

electronicSubmission

Selection criteria

Criteria

Criterion 1
Type
suitability
Description
As detailed within the tender documents.

Applies To

supplier

Lots and requirements

Entry 1
Id
1
Title
Route Specific Marketing
Status
cancelled
Has Options
No
Has Renewal
No
Description
Lot 1 - Route Specific Marketing Targeted, route specific traditional marketing campaign, including route specific advertising, leaflet dropping and involvement of local councils to assist promotion (e.g. assist with promotion at transport hubs, tourist centres, etc).

Award criteria

Criteria

Criterion 1
Name
ITT Technical / Quality
Type
quality
Description
45
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
50

Contract period

Duration In Days
720

Submission terms

Variant Policy
notAllowed
Entry 2
Id
2
Title
Digital Only Promotion
Status
cancelled
Has Options
No
Has Renewal
No
Description
Lot 2 - Digital Only Promotion Digital and social media only promotion / marketing Please Note - The Authority elected not to award a contract for this Tender Lot.

Award criteria

Criteria

Criterion 1
Name
ITT Technical / Quality
Type
quality
Description
45
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
50

Contract period

Duration In Days
720

Submission terms

Variant Policy
notAllowed
Entry 3
Id
3
Title
Better Information
Status
cancelled
Has Options
No
Has Renewal
No
Description
Lot 3 - Better Information Better information at every bus stop , through parishes, bus user groups, businesses, schools, clubs and communities.

Award criteria

Criteria

Criterion 1
Name
ITT Technical / Quality
Type
quality
Description
45
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
50

Contract period

Duration In Days
720

Submission terms

Variant Policy
notAllowed
Entry 4
Id
4
Title
Increased Frequency
Status
cancelled
Has Options
No
Has Renewal
No
Description
Lot 4 - Increased Frequency Such as running the service every 30 minutes instead of hourly. Please Note - The Authority elected not to award a contract for this Tender Lot.

Award criteria

Criteria

Criterion 1
Name
ITT Technical / Quality
Type
quality
Description
45
Criterion 2
Name
Social Value
Type
quality
Description
5
Criterion 3
Type
price
Description
50

Contract period

Duration In Days
720

Submission terms

Variant Policy
notAllowed

Items and delivery

Item 1
Id
1
Related Lot
1

Delivery locations

Entry 1
Region
UKH3
Entry 2
Region
UKH3
Entry 3
Region
UKH3

Additional Classifications

Entry 1
Id
60112000
Scheme
CPV
Description
Public road transport services
Item 2
Id
2
Related Lot
2

Delivery locations

Entry 1
Region
UKH3
Entry 2
Region
UKH3
Entry 3
Region
UKH3

Additional Classifications

Entry 1
Id
60112000
Scheme
CPV
Description
Public road transport services
Item 3
Id
3
Related Lot
3

Delivery locations

Entry 1
Region
UKH3
Entry 2
Region
UKH3
Entry 3
Region
UKH3

Additional Classifications

Entry 1
Id
60112000
Scheme
CPV
Description
Public road transport services
Item 4
Id
4
Related Lot
4

Delivery locations

Entry 1
Region
UKH3
Entry 2
Region
UKH3
Entry 3
Region
UKH3

Additional Classifications

Entry 1
Id
60112000
Scheme
CPV
Description
Public road transport services

Published documents

Entry 1
Id
technical
Document Type
technicalSelectionCriteria

Buyer, suppliers and contacts

Organisation 1
Id
GB-FTS-4622
Name
Essex County Council

Roles

buyer

Address

Region
UKH3
Locality
Chelmsford
Postal Code
CM1 1QH
Country Name
United Kingdom
Street Address
County Hall, Market Road

Details

Classifications

Entry 1
Id
REGIONAL_AUTHORITY
Scheme
TED_CA_TYPE
Description
Regional or local authority
Entry 2
Id
01
Scheme
COFOG
Description
General public services

Identifier

Legal Name
Essex County Council

Contact

Name
Mr Ryan Morley
Telephone
+44 333
Organisation 2
Id
GB-FTS-8072
Name
The High Court

Roles

reviewBody

Address

Locality
London
Postal Code
WC2A 2LL
Country Name
United Kingdom
Street Address
The Royal Courts of Justice, The Strand

Identifier

Legal Name
The High Court
Organisation 3
Id
GB-FTS-158338
Name
First Essex Buses Limited

Roles

supplier

Address

Region
UKH3
Locality
Chelmsford
Postal Code
CM1 3AR
Country Name
United Kingdom
Street Address
Westway

Details

Scale
large

Identifier

Legal Name
First Essex Buses Limited

Award information

Award 1
Id
049746-2025-1
Title
Lot 1 - Route Specific Marketing
Status
active

Suppliers

Supplier 1
Id
GB-FTS-158338
Name
First Essex Buses Limited

Related lots

1
Award 2
Id
049746-2025-2
Title
Lot 3 - Better Information
Status
active

Suppliers

Supplier 1
Id
GB-FTS-158338
Name
First Essex Buses Limited

Related lots

3
Award 3
Id
049746-2025-3
Title
Lot 2 - Digital Only Promotion
Status
unsuccessful
Status Details
discontinued

Related lots

2
Award 4
Id
049746-2025-4
Title
Lot 4 - Increased Frequency
Status
unsuccessful
Status Details
discontinued

Related lots

4

Contracts and changes

Entry 1
Id
049746-2025-1
Title
Lot 1 - Route Specific Marketing
Status
active
Award ID
049746-2025-1
Date Signed
20 Jun 2025, 00:00

Value

Amount
97,000
Currency
GBP
Entry 2
Id
049746-2025-2
Title
Lot 3 - Better Information
Status
active
Award ID
049746-2025-2
Date Signed
20 Jun 2025, 00:00

Value

Amount
160,000
Currency
GBP

Recorded locations

  • Buyer location · Chelmsford · UKH3 · CM1 1QH · United Kingdom
  • Delivery location · UKH3

Notice and amendment history

1 published notice version reviewed by ProcuraAxis.

1 VERSION
  1. ocds-h6vhtk-04b53c-2025-08-19T10:53:28+01:00compiled ·